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Who
We Are?

who are we

Adyoda is an Advertising Technology Service Provider with a dedicated mission to empower the digital advertising industry with programmatic advertising platforms and insightful business services.

Our programmatic experts shall help you plan and launch the campaign with ease.

What is
Programmatic Advertising?

who are we

Simply stated, programmatic advertising is the automated process of buying and selling ad inventory through an exchange, connecting advertisers to publishers. This process uses artificial intelligence technologies and real-time bidding for inventory across mobile, display, video, CTV, Radio and social channels.

How Does Programmatic Advertising Work?

Programmatic media buying includes the use of DSPs, SSPs and DMPs.

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DSPs, (demand side platforms) which facilitate the process of buying ad inventory on the open market, provide the ability to reach your target audience due to the integration of DMPs (data management platforms).

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DMPs collect and analyze a substantial amount of cookie data to then allow the marketer to make more informed decisions of whom their target audience may be.

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On the publisher side of things, publishers manage their unsold ad inventory through an SSP (supply side platform). An SSP reports attention data such as how long a visitor was on a specific site or how many pages were viewed per visit. SSPs will ultimately be in charge of picking the winning bid and will serve the winning banner ad on the publisher’s site.

Why AdYoda?

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Reach the Right Customers Where It Matters.

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Amplify Your Brand Exposure and Build Authority in Your Niche.

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Best Programmatic Platforms Under One Roof

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Direct Publisher Network for Direct Buying

WE USE OMNI-CHANNEL

branding programs for driving quality engagement and recall through remarketing.

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Innovative Ad Solutions

Display, Video, Native, Audio, Rich Media Custom Ads, etc.

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Precise Targeting

Audience Segments Customer Profiling ABM Targeting

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Secure Top Tier Media

Reach | Scale | Optimize | Deliver Results

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Brand Safety

Double Verify, MOAT, IAS, etc

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Leverage the power and scale of Segmented Audience Buying to expand your reach and scale

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We believe in challenging Traditional Digital Marketing approaches to solve ROI challenges

Ad Formats / Placements

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DESKTOP ADS

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CONNECTED TV ADS

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MOBILE ADS

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AUDIO ADS

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Ask us for a
Custom Creative

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B2C BRANDS

Leverage the power and scale of programmatic, to expand your reach and scale.

Explore OTT, YouTube, Audio, Connected TVs and Web and Mobile Networks from a single access.

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B2B BRANDS

ABM TARGETED DIGITAL CAMPAIGNS: Programmatic Ad Deployment

Target business professionals in high growth markets to reach deep into key accounts that you provide Or collaborate with us on creating look-alikes based on behavioral data or demographic data points.

Utilizing thousands of sites across the web, your campaign is displayed multiple times, only to those that fit your targeted criteria

Check our brand ‘LeadStunt’ for demand gen services that powers 1st party data for ABM programmatic projects

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Advertising Agencies

Deliver high-performing programmatic advertising campaigns for your brands without the need for additional manpower

Choose AdYoda as your extended team

One POC for all your clients’ campaigns Shareable and transparent reports Cost-Efficient advertising Advanced targeting

Contact Us:
Let's talk programmatic


get in touch

We treat every client like our first. Connect here to learn how we can help you exceed your digital audience acquisition goals.

Office

SingaporeSoukMedia Global Pte. Ltd.
68, Circular Road, #02-01,Singapore 049422

+1 (302) 918 5561

IndiaSouk Media Pvt. Ltd.
55, Panchkuian Road, Connaught Place, New Delhi - 110001, India

+91 9873077570